hustle and grow

Behind the scenes: Why I’ve Been Quiet Lately and the Self-care Event

 It’s taken me some time to re-energize and renew.   But although it wore me out a bit, the self-care event I organized and put on last month was so much fun.

 It is a lot of work to market, promote and organize.  It takes thoughtful consideration.  I had to think about food.   At the last minute, I remembered to bring the moon deck (everyone loved picking out a card).    I wanted to make sure it was ok to burn palo santo and sage in the space (it was).  All the imagining and execution was the first time for me.  I had to figure out the order of what goes first, second, third during the event (logistics is a skill).  

I had tons of help, thank goodness.  Rachel Kerr of the Beauty Boost helped me tons.  She gave me tips and tricks with the planning.   She gave me suggestions on how to communicate the event with specific copy (she is a pro).  

Beth Menduni helped me with copy too.

Yasmine Robles helped me with the flyer design.

Briena Sash owner of the Wellness Stock Shop gave me amazing suggestions about the value of the self-care event and how much I should be posting about it on FB and Insta.  

Melissa and Danielle of Haven Collective gave me some very valuable marketing ideas.

Selah Davenport of Free the Girls inspired me to incorporate a raffle to benefit this amazing organization.

Then came the day of the event 

Rachel Kerr, of the Beauty Boost gave the attendees a relaxing and rejuvenating yoga flow experience. 

Tessa Olson of Renewal Acupuncture gave the most relaxing acupuncture.   To top it off, the attendees received some high vibe reiki energy work from yours truly.:)  

Seriously, it takes a village to pull off an event.

Before the actual day, I was so worried that no one would come, that no one would want to come.  I started planning for this event in May and it was a full time obsession until the last weekend in July when the event happened.  

But you know what? It sold out! And more people wanted to come than we could fit in the space so we had to turn some people away.  It was a success by all accounts.

I did not organize this event to make a profit.  Instead, I did this to prove to myself that I could do it.  I did this to provide a safe space for community to come together and promote self-care, yoga, acupuncture, reiki, meditation, tarot, and inner peace.  I did this to raise money and bras for Free the Girls (we raised around $50 and donated some 30+ bras!!!!). 

And that brings me to the people who attended.  Thank you, thank you, thank you from the bottom of my heart.  The women (and 1 guy) who came were full of positive energy, kindness and love.  

I want to hear from you.  What event are you working on right now?  Do you want to collaborate?



I own Pink Moon Essentials, a purpose-driven business with services that include intuitive aromatherapy energy sessions. I also focus on collaborations with creative kind-hearted natural healthcare practitioners where I help them integrate essential oils into their business model. People most thank me for my customer service because I value empathy, kindness, and connection. I am a voracious reader of self-development books and spirituality and am a proud feminist. I like traveling but I also equally like to stay home and hang out with my son and husband. If I could, I would probably do yoga everyday. I also love to go on hikes at Grange Audubon Metro Park near my home. I am pretty sure that horses and hawks are my spirit animals.

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